Complete Store Experience

Retail Solutions for Apparel Businesses

Security Solutions

Apparel Security

Helly Hansen

Queenstown Helly Hansen

Mission

In Queenstown, Helly Hansen opens their second store as they continue to expand their store network in Aotearoa. In a prime position on Queenstown’s Beach Street in the adventure capital of New Zealand, it features a modern interior to house the brand’s professional-grade mountain gear for the harshest conditions on earth.

Scope

Design, install and support a clean, modern EAS solution with remote service that compliments Helly Hansen’s modern finishes and Scandinavian designs.

Technology

Cross Point Fortus AM40 EAS system with remote service activated.

Solution

High value ski and outdoor apparel is a prime target for shoplifters. Cross Point’s AM40 EAS system boasts an extra robust antenna designed for tough environments and long term performance. Besides an advanced article surveillance system, FORTUS AM40 also features integrated visitor counting, jammer detection and advertising possibilities. Delivering solid performance and 90% less energy consumption than competing systems, this simple and stylish pedestal keeps safety a priority.

Outcome

Helly Hansen products are designed for the toughest conditions on earth. It’s important that every aspect of the retail experience reflects the beautiful and robust aesthetics of this iconic Norwegian outdoor brand. The store’s interiors look slick and timeless. Helly Hansen, noted for its sailing and ski apparel, gives Queenstown shoppers the in-store experience they crave while security blends seamlessly into the overall store design. Staff enjoy the confidence that comes from knowing they and their products are protected.

Testimonials

Ric and his team have been great to work with for many years. They are always available to resolve issues on site

Retail Store Environment Lead

One New Zealand

Vodafone NZ Retail engaged Vitag to carry out a national upgrade of our phone displays. The rollout went exceedingly well, especially considering the large number of variables in the stores which had to be dealt with.

The result made a huge difference to our customer’s experience, with products now working as they should and a sleek, modern, consistent look. We are seeing a much higher level of customer engagement so our team are very happy too. The security has been tested, with thieves failing to defeat the One60 Pods during a ram raid.

Vodafone is very satisfied with the outcome, thanks to the Vitag team and InVue.

Project Manager

Vodafone

Cue exclusively use Vitag for all our Electronic Article Surveillance needs. The professional team at Vitag ensure seamless installation and efficient, friendly service every time. The Vitag equipment not only looks good but has helped dramatically decrease our shrinkage throughout our stores.

Chief Operating Officer

Cue Clothing Co.

Esprit started a trial of Vitag Mini-Max tags in early 2010. Prior to installing the tags we had exceptionally high shrinkage in a number of our Concession Stores. The results have been outstanding with the shrinkage improvements of between 40% to 70%. We have since increased the number of stores from an initial 7 stores to approx 23.

Loss Prevention Manager Victorian State Office

Esprit Retail

I have total peace of mind that my store’s laptop display is secure and accessible to my customers – and that’s great for business!

Proprietor

Stolz Retravision Benalla

Country Road values their partnership with Vitag and thankfully acknowledge the important part they play in reducing shrinkage in all stores. Everything from their service and products to account management is always handled professionally and on time.

Store Design & Planning Manager

Country Road

Not only do Vitag provide Bardot with EAS systems and tags in all our stores but it is always great peace of mind to know that I can rely on their speed and efficiency with any last minute service or orders that are crucial to protection of all our apparel.

Bardot National Planning & Operations Manager

Bardot

Crazy Johns has used Vitag’s S3 Locking Hooks to securely display small, valuable, Blister Packed products for several years now with great results. We install them in all our new stores.

Marketing Co-Ordinator

Crazy John's

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